Hi, I'm Heather.
Two Birds Solutions is what I built with all of it.
My path into this work began in 2014, when I was six months pregnant with complications my employer wouldn't accommodate, and I decided to bet on myself instead.
I took my skills online and started running pieces of other people's businesses from home, and it turned out I was good at it. Within six months I'd gone from a single client to ten, and what I'd assumed would be a stopgap had become the thing I do best.
From there it grew the way these things do, one capability at a time. Virtual support became marketing, marketing became consulting, and consulting became systems and operations, until I had a steady roster of clients and an assistant at my side.
In 2020 I was brought in to build a CRM training program on a HighLevel platform, and that work pulled me deep into automation, funnels, and the machinery that runs a business behind the scenes. I joined the team full time the following year, and over the next several years I became Director of Agency Operations, responsible for both the agency itself and the software platform it ran on.
I worked across a huge range of businesses and nearly every kind of project the work can throw at you, right down to the daily work of keeping a team and its clients moving.
Those years taught me what a genuinely well-run operation looks like, and how rare one actually is.
Across all those businesses I kept meeting the same problems wearing different clothes: marketing that had nothing to do with the systems meant to support it, promises that didn't match what got delivered, communication that went quiet the moment something got hard, and expensive tools sitting half-used while money slipped through the gaps between them.
I came away with strong opinions about how this work should be done, and even stronger ones about how it shouldn't. So in 2026 I set out to build my own version of it, the one I'd always believed in. Two Birds Solutions is the result.
It runs on a simple idea: the marketing that brings people in and the systems that catch them should be handled together, by someone who sees how they connect, not split into pieces that each work in their own corner. You get someone who has already seen what goes wrong, and knows how to keep it from happening to you.
I also don't work alone, and I'm upfront about that. When a project calls for a specialist, I bring in independent pros I know and trust to handle that piece, working behind the scenes. You stay with one point of contact, me, and never have to manage a roster of contractors.
I believe a business should serve your life, not swallow it. The work earns its keep by making room for your family, your rest, and everything that matters outside of it.
I hold my own business to that, and I bring the same care to yours.
Our values
Everything we build runs on the same seven commitments, whether the project is one funnel or a whole system. Here's what they are and what they mean.
Respect
We Respect What Got You Here.
The business already works. That's how it outgrew its systems in the first place. We don't bulldoze what you built, and we don't talk down while we work on it. If something does need replacing, we'll say so and explain why, and the answer will be about what's right for your business, never what's easiest for us. Your business earned its way here. Our job is to make everything you built work the way it was supposed to.
Truth
We Lead With the Truth.
You're not paying us to agree with you. You're paying us for the truth: what's working, what isn't, and what we'd do about it. If a strategy doesn't make sense, we'll say so before you spend money on it. We don't over-promise to win the work, because every promise we make is one we intend to keep. We're not here to tell you what you want to hear. We're here to help you succeed.
Connection
We Fill the Gaps With Connection.
Businesses leak trust the same way they leak leads, and through the same gaps. Behind every lead in your pipeline is a person waiting to hear back. Every follow-up that lands on time gives the person on the other end a small dose of oxytocin, proof they were seen, remembered, chosen. Automation done right doesn't feel automated. It feels like a business that pays attention.
Intention
We Work With Intention.
Intention means nothing here runs on accident or adrenaline. Plans don't float in the ether: they're written down, scoped, and scheduled before anything gets built. Timelines are real, and surprises get engineered out instead of apologized for. Calm engagements aren't luck. They're planned.
Craft
We Take Our Craft Seriously.
From the outside, this work looks like magic. Up close, it's a craft, and we treat it like one: going deep on the whole picture, not just the funnel or the CRM in front of us, but how every piece connects, down to the details nobody else thinks to check. Shallow work is where the leaks start. Deep work is the only kind we do.
Transparency
We Give You Transparency Before You Ask.
Transparency isn't a policy here, it's the absence of one. Costs are laid out before work begins, and you'll hear from us when something changes, not after you chase us. We explain what we're building and why in plain language, because you can't own a system you don't understand. No surprises on the invoice, in the timeline, or in the work.
Joy
We Keep the Joy Alive.
A business should pay for a life, not replace one. That's true on our side of the work and yours. It's why the systems we build give you back your time. We guard our evenings, weekends, and vacations without apology, and we build so you can do the same. Joy isn't the reward for the work. It's the point of it.
Tell me what's going on with your business, and let's see if we're a fit.